We provide Analysis & Recommendation. We drive Implementation & Execution.

Analysis & Recommendation

In order to devel­op the prod­ucts that are right for you and your cus­tomers and to cre­ate the nec­es­sary con­di­tions in your com­pa­ny, we have to under­stand your needs and the require­ments of the mar­ket envi­ron­ment.

• Our inno­va­tion assess­ments are the per­fect way to get your per­son­al inno­va­tion matrix, includ­ing the Inno­va­tion Score, which high­lights poten­tial, strengths and weak­ness­es of your com­pa­ny or depart­ment.
• From each assess­ment mod­ule, we derive con­crete rec­om­men­da­tions for action, which we imple­ment togeth­er in the sec­ond phase.
• We rec­om­mend that you com­plete both assess­ment mod­ules to get a 360-degree view of your company’s inno­va­tion poten­tial.

Module 1: Innovation Assessment “Strategy & Customers”

With this mod­ule we ana­lyze the inno­va­tion capa­bil­i­ty of your com­pa­ny with regard to vision, strat­e­gy and goals and rec­om­mend adjust­ments. With our inter­na­tion­al exper­tise, we match your sta­tus with rel­e­vant trends and the inter­na­tion­al mar­ket envi­ron­ment and iden­ti­fy poten­tial mar­ket- and cus­tom­erseg­ments for suc­cess­ful prod­uct devel­op­ment.

→ This mod­ule exam­ines all major exter­nal fac­tors and sug­gests adjust­ments that are crit­i­cal to the devel­op­ment of suc­cess­ful prod­ucts or ser­vices.

Module 2: Innovation Assessment “Organization & Processes”

This mod­ule focus­es on the spe­cif­ic con­di­tions for inno­va­tion in your com­pa­ny or depart­ment. We eval­u­ate the orga­ni­za­tion­al struc­ture as well as the process­es and meth­ods used, and align these with the strate­gic goals in order to cre­ate the con­di­tions for suc­cess­ful and sus­tain­able inno­va­tion in your com­pa­ny. We review what skills and resources exist and where there are short­com­ings and rec­om­mend adjust­ments.

→ This mod­ule exam­ines all impor­tant inter­nal fac­tors and pro­pos­es adjust­ments that are cru­cial for the devel­op­ment of suc­cess­ful prod­ucts or ser­vices.

Implementation & Execution

Based on the joint (re)definition of con­crete goals and cus­tomer- or mar­ket­seg­ments, we start the prod­uct devel­op­ment process with a strong focus on cus­tomer val­ue.

• The inno­va­tion assess­ments are the ide­al start­ing point for fur­ther process­es because they show the most impor­tant and effec­tive levers of change.
• You can also work direct­ly with us on prod­uct and idea devel­op­ment as well as the inno­va­tion process and orga­ni­za­tion.

Product and Idea Development

We use user-cen­tered process­es such as design think­ing or the “jobs-to-be-done” method, in which we devel­op new prod­uct ideas, imple­ment them in pro­to­types, improve them with feed­back from poten­tial cus­tomers, and reach prod­uct-mar­ket-fit through iter­a­tive steps in inter­dis­ci­pli­nary teams.

This way, we work extreme­ly cus­tomer-ori­ent­ed and eco­nom­i­cal­ly through­out the entire process. With the focus on cus­tomer ben­e­fit, we increase the chances of suc­cess of the new prod­ucts and opti­mal­ly make use of the inno­va­tion poten­tial in your com­pa­ny.

Innovation Processes & Organization

The goal of our coop­er­a­tion is always the sus­tain­able anchor­ing of user-ori­ent­ed inno­va­tion process­es in your com­pa­ny. We use the exist­ing struc­tures and process­es in your orga­ni­za­tion to best achieve the goals defined in the inno­va­tion assess­ment with the avail­able resources.

We not only train their teams in user-cen­tered meth­ods, but also apply these tools imme­di­ate­ly to the devel­op­ment of con­crete new prod­uct ideas, since this learn­ing-by-doing approach gives the meth­ods and, above all, the “mind­set” a last­ing basis and anchors them in the com­pa­ny.
Our promise is to make your orga­ni­za­tion sus­tain­ably inno­v­a­tive.